A Glimpse Into My Work Experience.
Highlighting noteworthy positions that bolstered my professional career.
As a community & social media intern, I developed the beta launch of the Zoom Community feature. I also worked with Zoom’s social media team to report research on Gen-Z interaction with multimedia platforms, ranging from LinkedIn and Facebook. After this internship, I was offered a follow-up position as a marketing operations intern on Zoom’s social impact team. Here, I redesigned the Zoom Cares website. This entailed selecting compelling multimedia content, adhering to Zoom’s branding guidelines and engaging in active client communication. In addition, I conducted market research on the company’s 2021 social impact report and found innovative ways to feature new elements on the next report.
As a digital marketing intern, I worked with an IT department to help create the company website. In this process, I established social media campaigns for the release of new tech products/services and assisted with email marketing for campaigns and create monthly reports for clients. Following this role, I worked as a public relations coordinator. This allowed me to monitor media coverage, social media posts and promotional material pertaining to the company’s brand/overall reputation. Again, I planned and implemented campaigns aimed at increasing brand awareness. Not to mention, I actively maintained an up-to-date press list of journalists, influencers and other members of the media.
As the current communications manager, I create social content and campaigns (posts, graphics and videos) for Twitter, Facebook, LinkedIn, Instagram and TikTok. Through building and engaging with the various communities on these platforms, I institute social media influencer relationships. In addition to managing our paid social budget, boosting posts within budget and reporting on results, I am developing the social voice and personality of the company.
Professional Skills.
Adobe Photoshop
Frequently employed to manipulate visual elements, enhance appearances, generate graphical combinations, simulate online designs and incorporate visual enhancements.
iMovie
Comes equipped with top-notch features to facilitate the arrangement of multimedia, tuning of colors, acceleration of playback, implementation of chroma key effects, incorporation of voiceovers and integration of soundscapes into your digital films.
Google Analytics
Facilitates the assessment and quantification of the effectiveness of marketing strategies, content creation and product offerings based on user interaction. This instrument gathers information and organizes it into valuable insights.
Google Search Console
Enables effortless tracking and potential resolution of server malfunctions, website loading hindrances and security breaches such as cyberattacks and malicious software. Furthermore, it can be utilized to guarantee that any website modifications or upkeep operations are executed without any hiccups, in terms of search engine optimization.
Figma
Fosters cooperation among UX/UI designers and developers through the utilization of the inspection tool. This mechanism empowers collaborators to effortlessly observe, edit, construct and duplicate design elements without any impediments.
Canva
You have the ability to create an extensive array of designs ranging from print-ready materials, PDF documents, invoices, promotional flyers, engaging infographics, all the way to fully functional websites.